If you’ve been following FatKidOnFire on Facebook or on Twitter you’ll know that we’ve got a bit of news to be sharing with you guys. Before we can do that there are two features (more to drop tomorrow) to finish writing, a new makeitgood x FKOF interview (with mixtape to follow) and a lovely little mix from our very own longboy. It’s going to be a busy afternoon…
The next brand to feature is another one of those awesome creative families, bringing a selection of artists from different mediums together and fusing their distinct styles onto tees. It works as a treat as you’ll see…
Treacle Clothing are based in the Midlands but have artists in their collective based as far afield as Brazil. With 10 different designs and two tote bags, Treacle are a force to be reckoned with considering they only launched this year. Their designs are screen printed on Turkish cotton basics in Birmingham and finished in Midlands so not only are you getting quality garments you’re also getting a 100% British effort. That’s not something many brands can say about themselves! I sat down with Bob, the founder of Treacle clothing, to find out more…
Who or what is Treacle Clothing? Treacle is a clothing brand based in the Midlands. The brand brings together a collective of artists, photographers, musicians, dropouts, graffiti artists, geeks, film makers and most importantly friends.
We are grassroots artists, people you see on the street every day, making something special out of the mundane and enabling the talent that is hidden in every town and city in the U.K.
Treacle brings you not just clothing but artwork, with the opportunity to own super-limited editions from grassroots artists on all our garments. Most as low as only one hundred in the world.
Your designs are strong and striking – do they have an underlying theme or do you consider these designs to be your main brand image? The brand is run on art work from a lot of contributors so we are a mix of styles. The brand was started with a group of about six friends, so I guess the brand image is varied. I think we are trying to give a platform for our friend’s art to be displayed. I don’t think we are pushed down one style of branding, I think it’s all about the art. I think the brand is very flexible we have run some tees that I think some brands would not run, because they may not have been in keeping with the core image, but we are trying to be a platform for grassroots artists, along side a streetwear brand, and not just pushing one logo in a thousand variations.
When the brand first started we were just working within our close group but as the brand has grown, extended friends and friends of friends have come forward to help the brand branch out even further. We are starting to make friends just through the brand as well as Twitter. It is such a powerful tool, and we have made new friends with other labels/brands, Djs and writers all over the world. We are starting to work with people in North America; we are currently working with two guys in South America, and hoping to work with some European artists very soon.
What does or will make your brand stand out and distinguish itself from the rest of the UK streetwear pack? We are as much an art platform as a brand, which I think makes us different from not all streetwear brands but most. The artists are the forefront of the brand. We are currently working on our print range to make it as strong as possible. The shirts are printed on the highest quality shirts we can find, hand-finished by a small team of two and the boxed up in our collectors boxes numbered and shipped, and the art is the main part of the product. I think people see work in small galleries around the country and unfortunately just don’t have the cash pay for the art, I think we offer a chance for people to be able to support grassroots artists as well as offering a wide range of art to the customer.
Who or what influences you in your work? This one is easy, my friends.
What’s your take on the UK streetwear scene at the moment? I think the U.K scene is looking really good right now. After being involved on a day to day basis for about a year now I can see how many talented people there are in the U.K right now.
Where do you see you and Treacle Clothingbeing in 5 years time? I hope Treacle Clothing can keep pushing grassroots artists and promoting them as much as we can. It would be great to get an exhibition/ studio to work in making shirts right our selves and have the artists in house to play around with designs, a space to show art, fashion, music and film, maybe a bit of a dream right now but one day I am sure. We would also like to start making custom clothing and by that I mean clothing made from the pattern up. I have been talking to a few designers but again that’s a long way off. We are currently working with artists in South America (xguix Treacle 010) and I would love to have people contributing from all over the world.
Where can people expect to catch your work, any stockists to watch? Birmingham or Nottingham keep your eyes open. As we are such as small team right now and each shirt is hand finished, it’s hard to keep lots of outlets stocked. There are only one hundred of each design in the world, but as we grow more will be available to other stockists.
Top 5 albums Ok, I don’t listen to albums – I rock mixtapes and go to club nights so I will tell you my top 5 djs and grime artists:
- Anything on No Hats No Hoods
Shoutouts Big up Philth, N4T4, Sol1r, CBWYSYLO, Craig at Eighty Seven, Stoke, Alex Bartsch, xguix and everyone involved. You have all made it.
Treacle are another example of the excellent grassroots talent we have here in the UK. I’ve got my eye on a few of their designs – their approach to printing their threads is commendable, keeping it within house and 100% British. Definitely a big look! I think they should release their art as art – I’d definitely jump on that bandwagon and get my cop on! If you want to get yourself a Treacle piece head to their webstore.
If you have any thoughts on what Bob has had to say, or thoughts on anything else you’ve read let us know either via the comments section below or through one of the other forms of contact (email, Twitter and Facebook).